Privacy Policy

The Crown Arford is committed to protecting your privacy. We only collect the information we need to respond to enquiries, manage booking requests and understand how visitors use our website.

Who we are

This website is operated on behalf of:

The Crown Arford
Arford Road
Arford
Hampshire
GU35 8BT

For the purposes of data protection law, The Crown Arford is the data controller for the personal information collected through this website.

What information we collect

We may collect the following information when you use our website:

Information you provide through our booking enquiry form

When you submit a booking enquiry or contact form, we may collect basic contact details such as:

• your name;

• your email address;

• your telephone number, if provided;

• details of your enquiry, such as preferred booking date, time, party size or message.

This information is sent by email to The Crown Arford so that the team can respond to your enquiry. The website itself does not store form submissions in a customer account or public-facing user area.

Information collected through Google Analytics

We use Google Analytics to help us understand how people use the website. This may include information such as:

• pages visited;

• time spent on the website;

• approximate location, such as town or region;

• device, browser and operating system information;

• how visitors arrived at the website.

Google Analytics uses cookies and similar technologies to collect this information. The information is used in an aggregated way to help us improve the website and understand which content is useful to visitors.

We do not use Google Analytics for advertising, remarketing or profiling for advertising purposes.

How we use your information

We use your information to:

• respond to booking enquiries or messages you send us;

• manage and follow up on enquiries;

• provide customer service;

• monitor and improve the performance and usability of the website;

• keep the website secure and functioning properly;

• meet any legal or regulatory obligations that apply to us.

Our lawful basis for using your information

Under UK data protection law, we must have a lawful basis for using personal information.

We usually rely on one or more of the following lawful bases:

• Legitimate interests — for responding to enquiries, managing booking requests, operating the website and improving our services.

• Consent — where required for non-essential cookies, including analytics cookies.

• Legal obligation — where we need to keep or disclose information to comply with the law.

Booking enquiries

When you submit a booking enquiry form, your details are emailed to The Crown Arford. We use this information only to deal with your enquiry and any related follow-up.

Please do not include sensitive personal information in the enquiry form unless it is necessary for your request.

The website does not provide customer logins or online customer accounts, and it does not store personal information in a client-facing area.

Cookies and analytics

Our website uses cookies. Cookies are small text files placed on your device when you visit a website.

Some cookies are essential for the website to work properly. Others, such as analytics cookies, help us understand how the website is used.

We use Google Analytics to collect information about website usage. Google Analytics may set cookies on your device to help distinguish visitors and understand browsing behaviour.

Where required, we will ask for your consent before setting non-essential cookies. You can also control or delete cookies through your browser settings.

For more information about how Google uses data from sites that use Google services, please visit Google’s privacy and data information pages.

Who we share your information with

We do not sell your personal information.

We may share personal information only where necessary with:

• people working for or on behalf of The Crown Arford who need the information to respond to your enquiry;

• website hosting, email, IT or technical service providers;

• Google, in connection with Google Analytics;

• professional advisers or legal/regulatory bodies where required.

Any service providers we use are expected to handle personal information securely and only for the purposes we instruct.

How long we keep your information

We only keep personal information for as long as necessary.

Booking enquiry emails may be kept for a reasonable period so that we can manage your enquiry, handle any follow-up and maintain appropriate business records.

Analytics data is retained according to the settings configured within Google Analytics.

When information is no longer needed, we will delete it or anonymise it where appropriate.

How we protect your information

We take reasonable steps to protect personal information from loss, misuse, unauthorised access or disclosure.

However, no method of sending information over the internet is completely secure. Please take care when deciding what information to send through an online form.

Your rights

Under UK data protection law, you may have rights over your personal information, including the right to:

• ask for a copy of the personal information we hold about you;

• ask us to correct inaccurate or incomplete information;

• ask us to delete your information in certain circumstances;

• object to or restrict certain types of processing;

• withdraw consent where we rely on consent;

• complain to the Information Commissioner’s Office.

To exercise your rights, please contact us using the details above.

You also have the right to complain to the UK Information Commissioner’s Office, which regulates data protection in the UK.

Links to other websites

Our website may contain links to other websites. We are not responsible for the privacy practices or content of those websites. You should read the privacy policy of any external website you visit.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be published on this page.

Contact us

For questions about this Privacy Policy or how we handle personal information, please contact us